October 2: Jim Loden, CEO & President, Rujo Boots

Our guest for the October 2nd edition of PlayMakers Talk Show: Jim Loden, CEO & President, Rujo Boots

Jim Loden is the CEO/President of Rujo Boots. He has 30+ years of executive management experience with some of the largest retailers in the country. 
His claim to fame is that he came up with the Apple Store concept and convinced Steve Jobs to do it. 

Rujo Boots is one of the fastest-growing boot companies in America.  Rujo has been around for a little over 5 years and quickly has become one of the go-to brands in Exotic boots.

Jim has launched and built brands online on Amazon, HSN, Best Buy, Walmart, Home Depot, Lowes, QVC, Sam’s, JCPenney, Macy’s and GameStop. He has 30 plus years of experience as an Executive in Distribution and Retail.

As a CEO, President, CRO, EVP, and SVP of Sales, Jim has led the sales, marketing, and merchandising teams for omni-channel, retail brick-and-mortar, and enterprise sales channels for over 25 years. He specializes in creating and executing strategies that drive explosive growth, transformational sales, and high-performing teams for innovative, fast-paced companies. He has taken companies from $300M to $1.5B in 30 months.

Bringing a new brand of cowboy boot into the world is no small feat. When we started RUJO Boots, he had a vision for a brand that is so deeply rooted in the time-honored traditions of western bootmaking that it not only fits in with, but stands out amongst the blue bloods of the boot world. Bringing this vision to life required time; it required patience; it required research; and it required a single-minded determination to achieve and excel where other cowboy boot companies fell short.

The results speak for themselves: a collection of western boots that is proudly Texan, but remains true to the rich history that preceded it. Every pair of RUJO Boots is uniquely authentic—a perfect blend of tradition and technology—and is designed right here in Dallas, Texas.

RujoBoots.com

(214) 241-4144

Host Steve A Klein, Leo the Lion, Guest Jim Loden